Ford names new electric truck 'Fathom' at $28,350
The short version
Ford named its first midsize electric truck 'Fathom' and set a starting price of $28,350. The vehicle is scheduled for release in fall 2027.
Ford announced the name of its first midsize electric truck as 'Fathom'.3,2,1 The starting price for the 'Fathom' was set at $28,350.3,2,1 Ford stated the 'Fathom' is scheduled for release in fall 2027.2,1
Ford will not reveal the design of the 'Fathom' until early 2027.2 Ford described the 'Fathom' as part of its second attempt at an electric vehicle strategy.1 Ford established an internal team in California to develop a new electric vehicle platform.1
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